What is your Health Status?

What is your Health Status?
What is your choice?

Wednesday 19 June 2013

“If it’s so great, then why isn’t it in all the stores???”

Good topic --

“If it’s so great, then why isn’t it in all the stores???”

 
 
An internet friend of mine, in a discussion about a health product he was recently introduced to, asked:
If this product is so good, and is really “the most powerful antioxidant in the world” as its sellers claim, then why isn’t it produced to be sold in stores?

ANSWER:
Your question is fundamentally flawed.
First of all, Innovative new products can’t just start out being sold in stores. There is competition for limited shelf space. There are relationships with wholesalers that have to be cultivated and convinced before they will distribute a product. There is FDA approval. You’ve heard stories of upstart entrepreneurs selling their product out the back of their station wagons, building a clientele, growing their business bit by bit. That’s why.
If today, you developed a product that you wanted sold, the smartest strategy would be to use “word of mouth marketing”
through independent distributors. You can make more money, cut out the middle man (the stores) and go directly to the consumer.
So, to use a product’s availability in major, well-established, cut-throat competitive chains and supermarkets as a determinant of its effectiveness or credibility is not wise.
Furthermore, your question presumes that mainstream companies that sell to supermarkets are in the business of making people healthy and better. They are not. These companies (think Kelloggs, Kraft Foods, etc.) are and remain in business selling products at a profit, and generating repeat customers who get hooked on their products. That’s why there is sugar in table salt (look at the ingredients in Morton Table Salt in the US), sweeteners in soda, preservatives, MSG and other unnecessary, harmful and addictive ingredients in many products you find on supermarket shelves.
There is little that is sold in supermarkets that is really “good” for you. (Personally, the only thing I buy in supermarkets are toilet paper and bottled water. I get everything else from farmers markets and organic health food stores, or directly from the tree when I’m on Saipan)
To mass market a product requires that there be a viable profit margin selling your product at a price the masses find reasonable. The majority of items sold in supermarkets, therefore, are essentially garbage because they can be produced at low cost using inferior industrially-farmed, mass produced, genetically modified ingredients, sold at a low cost to fit within the budget of the widest audience.
It is a flaw to use widespread availability as a determinant for a product’s health effectiveness.
Your statement also presumes that the overall thrust of the FDA (Food and Drug Administration)–as well as the medical profession in general– is to cure illness. It is not. Similar to food companies, the prime directive is to keep people unhealthy so that their income through the peddling of pharmaceutical drugs is maintained.
The Gerson Therapy is outlawed in the US BECAUSE it cures cancer. Hydrogren Peroxide, DMSO, clay, etc. are all downplayed as miracle cures BECAUSE they are, and are easily accessible by the public. There is a war against nutritional supplements for the same reason.
It is a flaw to rely on medical acceptance and government support as a determinant for a product’s health effectiveness.
So, to answer your question:
It may be precisely BECAUSE it is so valuable that you will NOT see it in supermarkets. The moment you DO see such a product in a supermarket at a “reasonable” priced, that ’s when you can be sure that (a) the original manufacturers have sold it to a larger concern who may have changed the production/growing process and stripped it of its original value in order to make a profit, and/or (b) lower cost inferior ingredients are being used towards that same goal. (This is what people are saying happened to Solgar, Burts Bees, Tom’s of Maine, and other brands. See
http://newhope360.com/managing-your-business/nbty-buys-solgar-115-million
and
http://www.organicconsumers.org/articles/article_17306.cfm
I could go on, but the reason things don’t seem to make sense is because your paradigm is flawed.
Did you know that lightbulbs can be manufactured to last longer? Did you know that rubber car tires and component parts of electronics can be made not to wear out as quickly as they do? Your question is similar to asking “If those lightbulbs and tires can really last longer, then why aren’t those sold in stores?
or
“If there were really UFOs in existence, then why isn’t it mainstream news?”
This is an ordered and predictable universe that conforms to specific laws. Everything makes sense if you have the correct understanding. And your life, other people, the world and your place within it can make sense if you have the right belief system. Check out a belief system that can help you make sense of things at http://www.livingtruetoyourself.com
W

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